by Tony on 09.24.2018
The rapidly expanding Blink Fitness currently have over 70 sites across the US, with the goal of reaching 300 by 2022. With this ambitious goal in mind, Ms Rose is reviewing Blink’s current operation and franchise offer in the USA, as well as develop a strategy for the franchising to the international market.
The Franchising Centre have won a major contract with the American gym company Blink Fitness. Farrah Rose, the International Franchising Director at The Franchising Centre recently travelled to the Blink Fitness head office in New York to meet with the Blink’s President, Todd Magazine as well as all of Blink’s management team.
Ms Rose said of her 5 day trip “Beating many US and European franchise consultants to claim this contract is a fantastic achievement” She further added “As well as preparing the best strategy for international franchising, we have set up introductions for Blink Fitness to 3 non-European franchise brokers, arranged to meet investors for a brand presentation in London and to meet 35 European and non-European brokers in Bucharest later in the year.”
As well as a hectic schedule of meetings, Ms Rose squeezed in work outs in Blink Fitness’s Manhattan gyms, “It was great to use their excellent facilities for myself” she said.
Brian Duckett, Chairman of The Franchising Centre commented “This is a fantastic contract win and one that Farrah has worked very hard to secure, beating some very stiff competition from both sides of the Atlantic.”
Mr Duckett added “I’m delighted that, once again, The Franchising Centre’s, and particularly Farrah’s expertise in international franchising has been recognised by a company with ambitious goals and we can work with them to achieve those.”
Based in the UK, The Franchising Centre are Europe’s leading franchise consultants.About the Author
York based The Franchising Centre are Europe’s leading firm of franchise consultants and recruiters. Their team of 15 UK-based franchise practitioners have a combined experience of more than 300 years of practical franchise management and a network of associated consultants and brokers in more than 60 countries. Farrah Rose has been with The Franchising Centre for nearly 35 years specialising in working with stakeholders and SMEs to train them on franchising and best practice.
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