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Iran Welcomes Franchising

by Farrah Rose on 02.23.2016

It will not have escaped your notice that the EU has just announced that it has lifted all of the nuclear-related sanctions that had been imposed on Iran. But did you know that it is a huge market that is welcoming franchise systems with open arms? This represents a real opportunity for franchisors to be…

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Supplier Showcase Goes from Strength to Strength

by The Franchising Centre on 11.28.2014

The 2014 Franchise Supplier Showcase and Conference was held at Warwick University this year and is turning into one of the largest franchisor events in the UK. Brian Duckett, Chairman of Showcase organisers The Franchising Centre, commented “Feedback from attending franchisors tells us that they like the combination of a conference with good panel sessions…

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Top tips on exhibiting successfully during the busy Autumn months

by Sally Butters on 10.03.2014

Many franchisors attend exhibitions but can’t understand why they are failing to generate good quality leads at each event. Sally Anne Butters, Director of Media at Coconut Creatives, explains how you can ensure that you are exhibiting successfully throughout the busy Autumn period. Turning up at a show with an innovative stand design, appropriate merchandise…

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To Exhibit or not to Exhibit?

by Wilkins Chimney Sweep on 06.24.2014

…that is the question. When we first decided to franchise Wilkins Chimney Sweep, we visited a franchise exhibition in London to research the industry we were planning to join. On reflection I realise how frustrating this must have been for the poor exhibitors whom we questioned in earnest on a myriad of topics, franchisors who…

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The Franchising Centre to Sponsor 2014 BFA Conference

by The Franchising Centre on 04.01.2014

The Franchising Centre is pleased to announce that it will again be the main sponsor of the British Franchise Association’s Annual Conference on Thursday 26th and Friday 27th June 2014 at Heythrop Park Resort in Oxfordshire. Chairman Brian Duckett said “The Franchising Centre and The British Franchising Association have always had the common goal of…

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Franchise Supplier Showcase 2013

by The Franchising Centre on 10.25.2013

This excellent event from the rather brilliant people at The Franchising Centre is on Thursday 7th University at Warwick University. Even though we can’t make it this year (next year we will find the time!), we are delighted to advertise this having gone to it in the past. I’d recommend it to every franchisor looking…

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Maximise lead conversion at the National Franchise Exhibition 2013

by Nick Strong on 10.02.2013

Many thousands of pounds will be spent at the NFE in 2013 on generating franchise buyer leads by franchisors. So how can you maximise return from the NFE this year? Below I’ve outlined 8 suggestions that can help you extract maximum value. We will be exhibiting at the NFE on Stand B55 so do come…

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Top tips on exhibiting successfully this autumn (part 2)

by Sally Butters on 09.26.2013

After the show Franchisors often fail to understand the importance of following up on the leads gained at exhibitions in the following weeks, explains Sally Butters, Director of Media at Coconut Creatives. You’ve attended the exhibition, presented yourself and your franchise well and handed over your form to those prospects who have expressed an interest…

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Stand out!

by Sally Butters on 08.06.2013

Top tips on exhibiting successfully at this Autumn’s franchise exhibitions. Franchisors often underestimate what is required to exhibit successfully and therefore struggle to generate high quality leads, explains Sally Butters, Director of Media at Coconut Creatives. Many franchisors are attending the same shows year on year but unfortunately more often than not also misrepresent the…

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